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Paper from Facebook

Storytelling has never been made more easier. With the growing popularity of the internet and digital media in the past decade, we have seen a surge in content publishing platforms and social networks. The evolution of storytelling or how we create new compelling stories, share them or engage with others has forever been transformed by our ability to remain in constant contact with our friends, family and networks. From blogs to Medium, tools to help us express ourselves have made this easier. However, this has cause a certain disconnect in our lives as we all struggle to manage to ongoing flow of new stories published by the people in our networks. Facebook Creative Labs will soon release PAPER, a new App that lets you “Explore and share stories from friends and the world around you.” According to Facebook, Paper combines news articles, videos and photos your friends share on Facebook with human-curated content from traditional news outlets like The New York Times,  TIME Magazine or The Huffington Post. Here’s from Facebook: Paper is the first product from Facebook Creative Labs, where we’re crafting new apps to support the diverse ways people want to connect and share. Here, a few highlights: Everything responds to your touch so you can pick up or thumb through stories with simple, natural movements You can tilt your phone to explore high-resolution panoramic photos from corner to corner, and see faces and other important details up close Fullscreen autoplay videos come to life and bring you deep into the action Beautifully detailed covers make it easy to spot articles from trusted publishers and decide what to read or watch.· Articles unfold in the app and appear fullscreen for a focused reading experience When you’re ready to tell your own story, you know exactly what your post or photo will look like because you see a live preview before you share it Watch the official Facebook video Check out Facebook.com/paper to learn more What do you think about the app so far? Will you be trying  Paper when it is released next...
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Can you see the social bubble bursting soon?

Instagram, a photo sharing application created 2 years ago by Kevin Systrom got sold to Facebook for $1 billion today! Impressive! Many of my friends including great photographers such as Kris Krüg are using this very cool app since it first came out on the iPhone. Instagram offers some pretty cool features such as filters and connectivity to other networks, it is a uber active community where users not only post pictures but comment and “like” other people’s work as well. With about 30 million users, instagram is a great purchase as Facebook gear up to go public in what will be the largest IPO ever (estimated at $100 billions). Perhaps spending 1% of their net worth is a good bet in their continuous efforts to grow their user base while adding new features, innovations and talent to the team. But why 1 billion dollar? Lets do the math; 30 million users, this mean that fb paid about 33$ per user (which I think most instagram users also have Facebook accounts) so that is not spending money on user acquisition… Perhaps they are looking for a larger footprint into the mobile market, adding more interactive users, or expending their advertising market over a larger network? Are those real motivations to spend a billion dollar? All this talk makes me wonder about a few things: If instagram is worth $1 billion, how much would flickr be worth today? And why is Yahoo! not seeking to sell it off to someone who would take better care of this dying community? Most likely because most talented people behind flickr have since moved on to new projects. Still Flickr offers some great features, has a large, active user base, loads of content dating back to 2004. So why isn’t there someone out there willing to take over our dearest photo sharing social community? What is the value of a dollar, or a user or an app? Everyone dreams about building the next billion dollar company (it used to be the million dollar dream). These guys somehow managed to pull it off, what started with an idea, secured 200k in 2010 to eventually secure 60 millions from Sequoia Capital only a week before flipping it over to Zuckerberg and his team for a billion dollar. Madness! What can you buy for a billion in todays’ economy? Yelp! market valuation is 1.5 billion, Zynga (which...
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Defining Holistic Hybrid

We are a boutique Brand Management and Marketing Agency located in Bali, Indonesia. Our primary area of expertise includes Digital Marketing , Web Design and Web Development. With more than 15 years of experience, we offer strong work ethics, solid know-how, unparalleled support and quality services at an affordable rate. Web Development and Marketing Agency We are early adaptor of Web 2.0 technologies and social platforms such as facebook and twitter. We specialized in social media marketing, Search Engine Optimization (SEO) and building dynamic websites using WordPress, a flexible content management system (CMS).   Do your company’s online profiles lead to direct business? From Facebook to Stumbleupon and everything in between, we aim to help our clients grasp the power of digital media to help grow their brands by engaging with people with similar interests. In order to adapt to the ever changing trends we need to take an Holistic Hybrid approach to how we engage with our audiences. Defining Holistic Hybrid ho·lis·tic definition Pronunciation: /hō-ˈlis-tik/ Function: adj 1 : of or relating to holism 2 : relating to or concerned with wholes or with complete systems rather than with the analysis of, treatment of, or dissection into parts ho·lis·ti·cal·lyPronunciation: /-ti-k(ə-)lē/ Function: adv hy·brid definition Pronunciation: /ˈhī-brəd/ Function: n 1 : an offspring of two animals or plants of different races, breeds, varieties, species, or genera 2 : something heterogeneous in origin or composition hybridFunction: adj hy·brid·ismPronunciation: /-brə-ˌdiz-əm/ Function: n hy·brid·i·tyPronunciation: /hī-ˈbrid-ət-ē/ Function: n pl-ties; Markets are conversations The basis of Holistic Hybrid helped us define an ideology for a new “General theory on creating alternative ways of looking at a situation and getting things done through user engagement and technology.” Focusing on a principal goal; to facilitate communication and human engagement. Creating a basic social media presence is easy enough, getting your community to engage is more difficult. Taking advantage of our services, will help you grow your community, reach out to new markets more effective, and increase your user engagement. Adding new revenue streams. Are you  ready to connect with your Market? Contact us to engage with your audience and build your...
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