Social Media Engagement
Social media has far surpassed the fad stage. Itâ€™s here to stay, and whether you embrace it or fend it off, you and your customers will be impacted. There is a world of conversation and engagement thatâ€™s happening right now â€“ with or without you.
The Importance of #Hashtags
Recently Facebook announced that it is implementing #hashtags to manage topics on the growing social network . #hashtags are not a new “trend” on the web, they appeared long ago on IRC to help manage chat groups. In 2007, Chris Messina suggesting that they Â used
Start Blogging to Increase Your Siteâ€™s Search Engine Ranking
Search engines favor websites that are updated on a regular basis. They also favor sites that have a lot of keyword-rich content.Â Integrating a blog into your companyâ€™s website is a great way to do both easily.Â In fact, websites with blogs generate 55% more
Market your Property for Free with Tripadvisor
If your property is listed on TripAdvisor, the worldâ€™s largest travel site, there are a lot of opportunities to manage your online reputation, engage with the TripAdvisor traveler community, and connect with potential bookers. Below are eight great ways to market your property, at no
Tracking Facebook Ads in Google Analytics
Measure the impact of your Facebook Ads in your web analytics software. Learn how to use Google Analytics to track your adâ€™s performance so you can learn whatâ€™s working well for you. Weâ€™ll show you how to customize your adâ€™s URL and see the results
Content is King on the Internet
Nothing is more important than to share relevant and useful content with your community on a regular basis. Â Figuring out just what type of content to share can be tough.Â Here is a list of content ideas to help you write compelling articles for your Â readers.
How to Create a Sitemap
AÂ site mapÂ (orÂ sitemap) is a list of pages of a web site accessible to crawlers or users. It can be either a document in any form used as a planning tool forÂ Web design, or aÂ Web pageÂ that lists the pages on aÂ Web site, typically organized in hierarchical
SEM vs SEO?
Search Engine Marketing (SEM)Â involves a combination of free website submissions and paid search engine listings, to ensure your website reaches customers using search engines to research purchase decisions. Â Search EngineÂ OptimizationÂ (SEO)Â is the art and science of increasing your websiteâ€™s visibility to search engines for those important
Measure Your Social Media Marketing Success
Do you know the difference between social media monitoring and social media analytics? In social media monitoring you are actively monitoring relevant content about your brand on various channels. Social media analytics describes the process of measuring, analyzing and interpreting the statistics of these
Managing Successful Facebook Pages
Is your facebook page yielding new leads and engaging your users? Managing a successful facebook page takes time and effort. The following tips will help you create, manage and run a successful facebook page. Key Factors to Running a Successful Facebook Page in Bali Keep
Social Media Marketing 101
Creating a basic social media presence is easy enough, getting your community to actuallyÂ doÂ something is more difficult. Taking advantage of the following strategies can help you build your community, make your marketing more effective, and incentivize buying. What is Social Media Marketing Social media marketing